Community of Cars

In â€Å"Community of Cars† by Ryan Brown, the author uses sarcasm to Inform us that we are a lazy, self-destroying community. He relays every negative thing about our environment and health to our Increased dependence on cars. Brown seems to cry out to the world that we need to change our ways before It's too late. He wants people to be more mindful, and to not Just throw out the environment. Brown begins his argument with a stroll down the authors' childhood.He refers to the numerous afternoons spent strolling with his grandmother to the local grocery store. Many people can refer to this as an emotional appeal. Brown than appeals to our values by saying the â€Å"friendly conversations we used to have when passing an acquaintance while walking have been replaced with honks of a car horn† (Brown 1). He points out that Americans are in a mind state of driving over walking. He also says that if we drove less, our environment, communities, and personal health would all sh ow positive effects. â€Å"That automobiles are environmentally harmful is unarguable† (Brown 1).Brown uses the argument of automobile emissions polluting the air and then resulting in acid rain. He says with the combination of cheap gas prices and high gas mileage cars, there is no wonder the drivers society has continued to thrive. He points out that just because people drive fuel efficient cars, it does not mean there doing anything positive to the community. Because of their fuel efficient vehicles they drive more because it's cheaper. Using a fuel-efficient car to drive miles to the superstore instead of walking to the corner store is not helping.Brown points out the ultimately it is our choice whether our communities are great places to raise our children, or if they are just mere pit stops on the highway. He poses that Americans have disregarded the isolating effect of convenience, and thus we are blindly setting ourselves up to destruction. Such is a consequence that many have not thought of, and Brown makes a convincing appeal. â€Å"New Urbanism and other social reform movements promise to bring back the days of centralized, walk able communities, Incorporating features such as wide sidewalks and narrow streets† (Brown 3).Brown believes that with a better community comes a better strength of life. Brown states that roadways tear up countryside destroy wildlife habitats and routes. Browns Interpretation of the rise In gas prices Is the government telling us to watch our spending. The government has gas prices low enough to keep the consumers happy, but high enough to pay for our environmental struggles. The decline of public health due to lack of exercise Is another argument Brown uses to his advantage.Brown uses an example from Amanda Speak In saying â€Å"Living In the suburbs Is linked to dating more higher-calorie fast food† (Brown 2). Obesity In children has more than doubled In the last three decades. This Is not surprising because 1 of every 3 meals that a child eats is from a fast food restaurant. Brown states that us Americans think Witt our wallets. According to nil, ten only times Americans take a stand on an issue is if it's convenient and affordable. It seems like the cause and effect of everyday life prompted Brown to write this argument. He claims that as our driving rates go up our health goes down.He claims we are lazy and then states almost anything we need on a daily basis we can get through a Drive-Thru window. Now we no longer have to exert ALL the energy it takes to walk across the parking lot and to shop around. You can now do almost every daily chore without leaving the comforts of your front seat. Paul Higgins from University of California believes that walking would no doubt fix two of Earths biggest problems; global warming and obesity. Brown believes that the new tight relationship between a man and his â€Å"Beauty' is a reversible trend.He believes that the return to days gone by is an achievable and desirable goal. All in all, Brown uses a variety of strategies to argue his thesis that too much reliance on automobiles is costing America its health and heritage. The vast amount of consequences of when we drive instead of when we walk has had far- reaching effects that many people may not have considered. Brown assembles a triple threat by appealing to our logic, emotion and values. To Brown, cars are an incredible thing, but not worth losing the environment, our communities, our personal health, and lives.

Duty of Care Learning Disabilities

Q2. â€Å"Do you feel that the nurses caring for Scott fulfilled the duty of care that was owed him? The NMC: The Code requires nurses and midwifes to treat people as individuals. They must treat them kindly with consideration and respect their dignity. They must act as an advocate for people in their care and provide them with support and information access to health and social care needs. I don’t feel that Scott was treated in this way. According to Scott he was not given enough information regarding his health and treatment when he awoke form his operation. This suggests that he was not treated kindly or with consideration. It also suggest that he was not treated as an individual because he felt that he was refused information because of he has a learning disability. He points out in his letter of complaint that strangers in the bed next to him where given more information about his condition than he was. This is not protecting or respecting the individuals dignity or confidentiality. It also shows that Scott was discriminated against because of his learnig disabilities. The Code: tells us that nurses and midwifes must not discriminate in any way against people in their care. The Code shows us that nurses and midwifes must respect people right to confidentiality, this was shown in Scott’s letter that this was not the case as the people in the beds’ next to him where told more about his condition and treatment than he was. The Code also points out that nurses and midwifes must ensure that people are informed about other services and support and are given access to these. As Scott says he was depressed after his mothers death. Should the nursing staff that had the duty of care over Scott, provided services and support on the information that was given to them on his feeling of grief at the loss of his mother. They did not talk to him about it because they did not know what to say. If the nursing staff did not know how to deal or talk to Scott about this then they have a duty of care to find relative services and support for Scott. It is the nurses and midwifes responsibility through duty of care to protect and promote health and wellbeing of the people in their care. This could have been carried out by providing Scott with grief counceling for instance. As Scott was coming round after his operation he told the nurses of what he remembered. It is the nurses’ in this case according to NMC: The Code, that they ensure the people in their care are listened to and that their concerns and preferences are responded to. Scott felt the response he received with regards to the information he was given after his operation was not enough or what he had wanted. This seems to sugest that Scott was not listened to when he told the nursing staff of what he remembered of before his operation. This also seems to raise the subjest of the responsibility layed out in The Code, a failure to share with people, in a way they can understand and that it is the information they want or need to know about their health. The Code was set out to ensure best practice and to safe guard the health and wellbeing of the people in care of nurses and midwifes. It should ensure that problems are dealt with and that nurses are open and honest. It calls for nurses to explain fully and promptly to the person affected what has happened and the likely effects. In the case where Scott was receiving the taking of blood 3-4 times a day. He felt he was refused information as to why so much blood was being taken or why. He also describes that he was hungry and refused food but was not given a reason why. This would suggest that Scott was not asked for consent. For consent to be gained it is important that nurses and midwifes must up hold the rights of the people in their care and they are fully involved in decisions of their care. In order to make dicisions we must have information available to us in order to make that decision. As Scott was not given any information as to why regular blood samples where taken then how can he make an informed decision about his care. This would suggest a breach in gaining consent for those responsible for Scott’s care prior to treatment. The Code also call that nurses and midwifes must be aware of legislation regarding mental capacity. People who lack mental capacity remain at the centre of the decision making and are fully safeguarded against harm. If the nursing staff felt that Scott lacked mental capacity it is their responsibility to make arrangements to meet his communicaton needs and to recognise and respect the contribution he could have made to his own care and well being.

Should the Drinking Age Remain at 21 or Be Lowered to 18

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Digital Marketing Strategy Assignment Example | Topics and Well Written Essays - 3000 words

Digital Marketing Strategy - Assignment Example Gloria Jeans offers the market with the highest quality of Arabica beans of coffee species. The organization gets its coffee roasted with modern technological equipment in Australia. The organization objective is to capture some of the Malaysian coffee market specialty through targeting of thirty outlets thus creating a strong presence in the market lifestyle and retailing of coffee in Malaysia. The company can improve its presence online because it has adequate resources helping increase its presence physically and thus further expand itself both online and offline. Currently, Gloria Jean’s promotes itself offline and online. Its in-store does not give any link to its presence online thus its digital marketing profile seems to be very low. The organization has online intermediaries in existence such as Google, Malaysian directory and Yahoo that helps it expanding its market share and selling capacity to the online consumers (Myfranchise 2009). Google sites in Malaysia have been ranked as the most popular seven million visitors in the month of June in the year 2009 in Malaysia. This accounted for approximately y seventy-six percent of the total local population who get online. Research indicates a slight increment in the population of Malaysia who use the internet from eight thousand six hundred and eighty to nine thousand four hundred and one (Digital Media across Asia 2010, March 22). Approximately nine point three million people in Malaysia who are aged fifteen years and above do access internet from workplaces and homes, with each of them spending approximately fourteen hours online. New opportunities to capture the attention of the targeted market are offered by such growth of online users. Therefore, Malaysia bears the potential to increasing its population-accessing internet. In Asia region, Malaysia emerged the strongest country with strong penetration of social networking and nearly three point eight hours engagement per visitor. Many

Potential impact of biotechnology on modern society Essay

Potential impact of biotechnology on modern society - Essay Example yeast cells have been genetically manipulated to produce vaccine against hepatitis B virus. myeloma cells and b-cells of immunized mice were hybridized to produce hybrid cells that consisted the characteristics of both the cells which were cell division and antibody production. following are the areas where biotechnology has done best.The maximum benefits to biotechnology have been utilized by health care. Biotechnology derived proteins and polypeptides from the new class of potential drugs. for ex insulin was primarily extracted from slaughter animals. since 1982 human insulin have been produced by micro organism in fermenters.some of the important products that have been produced are interferon for cancer and viral infection, human urokinase for plasminogen activator used in vascular disorder, insulin for treatment of diabetes, human factor for clotting for hemophilia, lymph lines for auto immune functioning, serum albumin in surgery, attenuated pseudo rabies virus antigen for vacc ine against rabies, tissue plasminogen activator in treatment of heart attack. Currently there are about 35 biotechnology derived therapeutics and vaccines approved by the USFDA alone for medical use, and more than 500 drugs and vaccines to reach in market . Agriculture:-biotechnology is making new ground in the food agriculture area. current public debate about BSTC, bovine somatotropin (a hormone administered to cows to increase the milk production).is an example of biotechnology product testing public acceptance. Food biotechnology valuable and viable alternatives to food problems, and a solution to nutritionally influenced disease such as diabetes, hypertension , cancer, heart diseases, arthritis etc.a transgenic golden rice have been produced by introducing three genes for the production of vitamin A in Taipei rice. A transgenic cotton named 'Inguard' was released in Australia which contain bt genes which provided resistance against insects. molecular farming is a new concept were therapeutic drugs are produced in farm animals for example therapeutics proteins secreted in goat milk. there are about dozen of countries that produce lactoferrin., tPA, hemoglobin, melanin, and interleukins in cows, goat and pigs. however it is not surprising that vegetables producing vaccines insulin interferon's and growth hormones would be available in market in 21st century, beside, human clones and several other miracles. Human genome project (HGP):- The major landmark in human history is the human genome sequence. the HGP is an international research development. almost the whole human genome has been sequenced and chromosome map has been developed in various labs World wide. objectives of human genome project are to :-construct the detail genetic and physical map of human genome, 1. determine the complete nucleotide sequence of human DNA, 2. store information in database, 3. locate the estimated 50,000-100,000 genes within the human genome 4. address the ethical, social, legal issues (ELSI )that may arise from the project, 5.perform similar analysis on the genomes of several other organisms. Environment:-the natural biodegrability of pollutants present in environment has increased with the use of biotechnology. the bioremediation

Human Resources Administration In Education And Schools Essay

Human Resources Administration In Education And Schools - Essay Example Strategies that can be used to create and deliver effective staff development programStaff development is a training process viewed in two dimensions. It includes in-service training program where individuals in an organization given opportunities to further their education to enable them to prepare for future positions and training is aimed to prepare individuals to be able to handle new job assignments. Staff development connotes the organization’s efforts in its program to provide the need-based training and education to its workers to enable them to become competent in handling their present or future assigned tasks.Several strategies can be used to create an effective staff development program. There are two mostly use: on the job training and assistant to training. On the job training mostly happen on the job and this method is an effective method of training. It is easiest to organize and less costly. Employees get placed in the actual work situation that makes them pro ductive. They learn by doing the real work that is the best training method for jobs that are hard to simulate or can be learned quickly by performance. With assistant to training process, a trainee studies under a master worker for a given period or until a trainee acquire necessary skillsInitiation of an effective induction process is one way that the organization can contribute to personal assimilation, as well as to the personal development, security, and need the satisfaction of each member of the organization.

Political Violence Essay Example | Topics and Well Written Essays - 250 words

Political Violence - Essay Example The concept of â€Å"internal enemy† was significantly applied during the cold war period. The concept was applied in countries such as Guatemala, Chile, and El Salvador. In Guatemala, the concept was applied to overturn the regime that was seen as leaning towards communism. The concept was successful in the removal of Col. Jacobo Arbenz from power (Byrne 6). Moreover, the idea led to training of people that could topple the regime. On the other hand, the concept was well applied in Chile. In Chile, the concept led to destabilization of Allende government that was successful elected. The concept also led to the elimination of those people that were seen as being leftist. Most of the people were killed and detained in the country (Byrne 8). Additionally, in El Salvador, the concept provided a way in which to train police and military force inn the country to play a role in countering of insurgency. The forces played a significant role in killing of a large number of people in t he 70s and the 1980s (Byrne 10). The political repression in these three countries targeted those that were seen as leftist or supporting communism. In addition, repression led to the elimination of those opposed to democratic ideas. In conclusion, it is clear that United States contributed significantly to destabilization Latin America during cold war period. The destabilization continues to be experienced in the region until

Darwin's The Origin of Species (Essay Question) Essay

Darwin's The Origin of Species ( Question) - Essay Example In an individual’s life, the genomes interact with their immediate environments to bring changes in the traits. The environment of the genome consists of molecular components in the cell, cells, organisms, communities, and the abiotic environment. Individuals having a particular variant of the characteristic can survive and give rise to individuals than the other variants. The population will, therefore, evolve (Darwin 78-122). Factors affecting the reproductive success are crucial, an issue that Darwin came up with while thinking about sexual selection. Darwin, for example, noted natural selection tends to act on the external physical characteristics of an organism (also called phenotype). The genetic material responsible for the phenotype that gives the reproductive advantage surpasses other phenotypes in a given population. After several years, the process may result in communities that are specific for some ecological niches whose outcome is that a new species is formed. In conclusion, natural selection is a vital process by which evolution occurs within a given community. Natural selection is regulated by the environment that acts as a sieve only some variations can pass through (Darwin 11-122). Both forms of selection bring about changes or evolution in a population. Natural selection controls development where the environment selects the losers and winners. In artificial selection, human beings share what they want in other living things. Natural selection involves cases where only those organisms well suited to the environment can survive and  reproduce. The organisms transmit their genetic characteristics to the subsequent generations. Artificial selection occurs when man acts as an environmental pressure. When man chooses cats with certain characteristics and breeds them to get the desired traits is an example of domestic selection. In simple words, domestic selection gives rise to organisms very different

Analysis of Royal Mail's Internal Environment Essay

Analysis of Royal Mail's Internal Environment - Essay Example So risk assessment and reducing the risk are the main priorities. So it believes in providing a secure working atmosphere for their staffs. The responsibility for this does not just rely on a policy, but the company also inspires its employees to take the responsibility for ensuring a safe environment. As a big employer of UK, Royal Mail gives priority to safety and security for their employers, suppliers and customers. Royal Mail Group has excellent human resource to recruit, train and motivate a huge number of workforces. Royal Mail Group carries specialist HR skilled persons to run a big workforce. Eventually the management will help employees to identify which designations and job roles are most appropriate for an individual’s knowledge and interests. Excellent remuneration, incentive package with rewards are given for the suitable employees. Recruitment, learning, reward and recognition, corporate social responsibilities are the key features of the Royal Mail human resour ce departments. Each of RMG (Royal Mail Group) operational areas has its HR Business Associates. Royal Mail Group has expert teams to develop strategic HR solutions in specialist areas such as diversification in business, talent management and learning. At Royal Mail every employee feels valued and respected. At Royal Mail any type of discrimination and harassment, based on race and gender are not tolerated. Promoting values, behaviors that recognize and value the difference between people, bringing out their potential, enhancing performance and delivering improved services to customers are the keys of success in Royal Mail. Royal Mail Group offers suppliers the many challenges and benefits that create a good successful relationship. Royal Mail Group supplies a good quality of service or product to customers. Royal Mail has the brands that are trusted names like Royal Name, Post Office, Post Office Products and Services, Percelforce Worldwide

The Effects of War Essay Example | Topics and Well Written Essays - 750 words

The Effects of War - Essay Example The essay "The Effects of War" focuses on the War's effects. The step of intervening in Russian war after some time was both heroic and historical. Nevertheless people did not like the idea of war because they were used to undying peace and were never willing to let it go. But the growing military strength of Russia forced the government to indulge into the war. The major purpose of writing this paper is to highlight the importance of Wilson’s decision to plunge the entire nation into the war. This document however supports the idea of war because it was necessary to prove to the world that America had not forgotten the idea of the military confrontation and to tell the international community that they are indeed getting stronger. Woodrow Wilson is believed to be the greatest peacemaker America has ever seen and his last political campaign’s punch line stated that he kept the nation away from war. Yet he had to take the nation into the war after all because other natio ns started to consider America as a toothless country and therefore the armed invasion of the motherland was imminent to say the least. The war brought many notable changes in the socioeconomic outlook of the society as it gave a common purpose to the people whereas it also strengthened the social life of the people of America. The general public commenced to read newspapers and held long discussions on the future ramifications of the war. The war nonetheless never broke to a fuller extent and Russians soon realized that they had to do much well. than what they were doing in the war zone in order to invade America. The realization of the reality compelled the Russians to become reasonable and therefore the talks and negotiations initialized. And soon after that both of the countries managed to live peacefully until now. The war creates fear in people (Figueiredo and Limongi pp.156) and due to this reason civil society of the country joined hands with the military in terms of saving their homeland thus strengthening the concept of unity in people. Interestingly the modern American business culture originates and inspires from military rules, strategies and regulations (Hart pp.12). Especially the literature of strategic management is so similar to armed sciences that the terminologies of both remained the same after so many years. Conclusively the war created a strong business and corporate culture in the society that is currently serving the nation well enough. American citizens on the other hand comprehended the importance of weaponry, education and economic growth. In the past half of the century almost every American citizen is attempting to play his or her role in the society as effectively as possible. Contemporary research suggested that war is a great motivator and people tend to get united when a military confrontation happens. But the secret of America’s economic development lies with its ability to grow a system which supported unity and this mechanism supported the country successfully for a number of decades. Conclusion This paper was developed in order to evaluate Wilson’s decision to take the American nation into the war. The

Discuss the role of magistrate and jurors in the legal decision-making Essay

Discuss the role of magistrate and jurors in the legal decision-making process - Essay Example Consider the disadvantages of the services that the magistrates and jurors provide in the legal decision-making. The contribution of magistrates and jurors to the legal decision-making will be assessed based on the consideration of the advantages and disadvantages of the services they provide in the legal decision-making. Courts and Legal Services Act 1990- includes provisions on appointments of District Judges and the courts’ procedure, specifically in respect to distribution of civil business between the County Courts and High Court. The Contempt of Court Act 1981- states that disclosure of anything that took place in the jury room amounts to a contempt of court and is therefore a criminal offence. Juries Act 1974- consolidates particular enactments relating to jury service, jurors, and juries with improvements and corrections made under the Consolidation of Enactments Act 1949. The Tribunals, Courts and Enforcement Act 2007- contains fundamental legal procedures and courtsà ¢â‚¬â„¢ structure Condron v UK (2001) 31 EHRR 1- provides an example of how magistrates and jurors legal decision-making process can lead to breach of human rights. ... Summary of the arguments that point out that, indeed, the magistrates and jurors play a very critical role in the legal decision-making process. Question 2 Introduction The magistrates and jurors play a very important role in the resolution of both criminal and civil cases (Elliott and Frances, 2008, p. 12). For over 1000 years, jurors have formed a fundamental part of the English Legal System and have played very important role in the legal matters’ resolution for many centuries (Slapper and David, 2001, p. 35). Similarly, magistrates have also been playing a very instrumental role in resolving criminal and civil cases and have in recent years become extensively important in many of the cases in the English Legal System. The jurors form a jury an arrangement that is made up of a specific number of ordinary individuals who are called for service on any legal matter (Forsterlee & Horowitz, 1997, p. 307). Jurors’ main role is to bring their perspective to a case as lay pe rson with no knowledge of law. Jurors combine their common sense, wisdom, and experience to decide the facts relating to a particular case in order to reach a verdict (Cownie et al, 2007, p. 51). It is worth noting that jurors simply decide the verdict and not the law; the jury decides the question of the defendant guilt while the judge decides on the point of law. In respect to magistrates, they are local people volunteering their services. Magistrates do not have formal legal qualifications and are chosen based on their local knowledge. They sit in the magistrates’ court as a bench of two or three magistrates (Sanders and Young, 2004, p. 97). The court trial involves several processes. The initial process within

The power of psychological time in poetry Essay Example for Free

The power of psychological time in poetry Essay Poetry is always connected to various time representations. Poets replace real time with different psychological visions and ideas of past or future events. We frequently find ourselves in a situation, when we cannot completely understand the time implications of a specific poem. Thomas Hardy and T. S. Eliot were well known for their poetic skills in representing various dimensions of time. In their works, time has become a symbol, and their â€Å"instinctive mode as writers was figurative, not analytic; their most habitual method was symbolism, not argument. † In Hardy’s â€Å"Wessex Heights†, and Eliot’s â€Å"Rhapsody on a Windy Night†, time acquires new meaning. It is no longer the clock measurement of our actions; it is a psychological dimension which creates the virtual space in which we live. Our memories signify the power of psychological time; in their poems, Eliot and Hardy underline the significance and power of psychological time and oppose it to the clock or seasonal time, under the impact of which we traditionally live. â€Å"Wessex Heights† and Hardy’s meaning of psychological time Hardy’s â€Å"Wessex Heights† is invariably linked to the way Hardy interprets the meaning of philosophical and psychological notions of time and space. Evidently, temporal subject is central to â€Å"Wessex Heights†, and the poet creates a conjunction of numerous elements, which ultimately form what we call â€Å"psychological time†. There are some heights in Wessex, shaped as if by a kindly hand For thinking, dreaming, dying on, and at crises when I stand, Say, on Ingpen Beacon eastward, or on Wylls-Neck westwardly, I seem where I was before my birth, and after death may be. (Hardy 1989, 23). This trope becomes the beginning of a reader’s journey to Hardy’s representation of psychological time and the continuity of human emotions. It is not surprising that the poet uses the exact geographical names, and seems to determine the exact geographical location for the reader. This â€Å"geographical† character of the poem is initially deceptive. Moreover, Hardy uses these names to oppose the reality to psychology of time, and geography serves the instrument of such opposition. â€Å"It is not surprising that â€Å"Wessex Heights† uses the title of a specific locality only to emphasise dislocation, moving the speaker in and out of abstracted spaces that have, as it turns out, little connection to physical place. † The first stanza actually becomes the start of the reader’s journey into the depth of Hardy’s psychological time. The dislocation, about which Richards writes, is one of the most prominent characteristics to emphasise the power of psychological time, which makes memories and feelings eternal. The first stanza smoothly moves the reader into the clearer representations of the psychological time. It seems that the poet was preparing us to what we would later see after we move to virtual lowlands: â€Å"Down there I seem to be false to myself, my simple self that was, / And is not now, and I see him watching, wondering what crass cause / Can have merged him into such a strange continuator s this†¦Ã¢â‚¬  The reader seems to appear in the center of an action, where the past plays with the present, and where one sees one’s self as a separate being. Hardy evidently opposes reality of time to its psychology, underlining the effects which psychological time may cause on a person. In order to strengthen the effect, Hardy presents the second stanza in a more structured metrical form than the first one. As a result, â€Å"the past self, the chrysalis, encloses the present subject in the same paradoxical way that rhyme enfolds Hardy’s chaotic language, so that these structures play against other as the poem progresses. † Hardy uses the notion of locality, and exact geographical names to emphasise the mixture of the geographical and the aesthetical. In his work, geography loses its meaning when the poet speaks about ghosts in the third stanza: â€Å"There is a ghost at Yell’ham Bottom chiding loud at the fall of the night. † The ghosts represent the circulation of the psychological time. In distinction from the real clock or seasonal time, in psychological time a person has an opportunity to return to the past memories. In this aspect psychological time is evidently stronger than the real one. As the reader retreats from these ghosts in the first stanza, he meets them again in the third passage; â€Å"the conventional ghosts of the lowlands repeat their presence in a form that revises their past forms. This repetition constitutes human temporality in a particular way: time is movement toward a future which will be, but never yet is, the perfected assumption of the past. † The psychological time, in which the reader appears when reading â€Å"Wessex Heights† creates favourable conditions for separating the self and analyzing it through the prism of the past events. In Hardy’s vision, this separation and the absence of a psychological line between the past and the present creates an incredible emotional atmosphere, in which any person can find a key to oneself. â€Å"Rhapsody on a Windy Night†: Eliot and Bergson The first impression from reading Eliot’s â€Å"Rhapsody on a Windy Night† is in that the poet creates a kind of â€Å"coherent imaginative vision of time. † Eliot has brilliantly incorporated Bergson’s understanding of time into his poetic work . As with Hardy’s â€Å"Wessex Heights†, Eliot underlines the impossibility to measure time in traditional clock or seasonal terms. The poet clearly keeps to the idea of time being more psychological than seasonal. As a result, the reader acquires additional opportunities to return to the past, and to analyze the future actions through the prism of the past events. The major difference between â€Å"Wessex Heights† and â€Å"Rhapsody on a Windy Night† is in that Hardy creates a vision of unlimited time through the use of geographical names and localities. In his turn, Eliot emphasises the opposition between the clock time and psychological time. His poem takes the reader away from traditional clock measurements which do not give any space for the analysis of the self and the continuity of time: Twelve o’clock. Along the reaches of the street Held in a lunar synthesis, Whispering lunar incantations Dissolve the floors of memory And all its clear relations Its divisions and precisions, Every street lamp that I pass Beats like a fatalistic drum†¦ (Eliot 1991, 16) Eliot starts each stanza in a similar way: the passing of the clock time symbolises its irrelevance and insignificance towards the relations, divisions, and precisions of the psychological time. It is not a secret, that Eliot’s creative work was dramatically influenced by the works of Henri Bergson in terms of time concept. In his works, Bergson distinguished the two different types of time: real and mathematical. In Bergson’s view, real time was indivisible and continuous, while mathematical time could be measured. In Eliot’s poem, the reader faces the challenge of distinguishing real time from mathematical time measurements. Real time in Eliot’s view stands in the form of indivisible psychological continuum, which is broken by mathematical measurements in the form of clock time at certain regular intervals. There is a persistent impression that Eliot’s â€Å"Rhapsody†¦Ã¢â‚¬  continues the logical time line of Hardy’s â€Å"Wessex Heights† by mixing past with present, and recognising the insignificance of â€Å"mathematical† measurable time: â€Å"The past exists in the present, which contains the future. The concrete and ever present instance of duration is life, for each of us living in his own time. † Eliot speaks about memories, which do not change with time. He speaks of time as psychological notion, which cannot be measured. â€Å"Half-past three. / The lamp sputtered, / The lamp muttered in the dark. / The lamp hummed: / â€Å"Regard the moon†¦Ã¢â‚¬  The moon, and not the clock is the sign of the reality of time, but even the moon can lose memory: â€Å"The moon has lost her memory. † Through the whole poem, Eliot seems to seek the means of time measurability: he tries to use lamps, moon, and clock to divide his time into separate passages. Yet, these measures only confirm the continuity of psychological time, and the continuity of memories which actually constitute this psychological time. In his â€Å"Rhapsody†¦Ã¢â‚¬ , Eliot â€Å"adds the influence of time and its inescapable nature. Memory and the past bring into focus relationships and lack of personal fulfillment. † As psychological time cannot be measured, it serves a measure in itself: the measure of Eliot’s passion, emotiveness, and the memory which is the key to eternity. Conclusion Poetry is inherently separated from any traditional measurements of time. In their works, Hardy and Eliot were trying to create a border between the clock (seasonal) and psychological time. Both were striving to mix past with future, and to show the futility of traditional time measurements against the power of memories and psychological time. Both have incorporated either geographical names or traditional measures of time to emphasise their irrelevance towards people’s emotions. Bergson says that â€Å"reality has extension as well as duration. However, space is not a void or vacuum which is filled by reality. Things are not in space, space is in things. † As a result, psychological time is not an objective reality: it is extremely subjective and stems from the personal memories and interpretations. Subjective notions cannot be measured, and both poets were trying to deliver this essence to the reader. Ultimately, after reading the two poems, the reader finds oneself in a new environment, which breaks traditional limits of time and produces a completely new vision of the self. BIBLIOGRAPHY Bergson, H. The Creative Mind: An Introduction to Metaphysics. New York: Kensington Publishing Group, 1946. Eliot, T. S. â€Å"Rhapsody on a Windy Night. † In Collected Poems, 1909-1962, Harcourt Brace Jovanovich, 1991, p. 16. Hardy, Thomas. â€Å"Wessex Heights. † In Thomas Hardy: Wessex Heights, ed. N. Philip, London: Bloomsbury Pub Ltd, 1989. , p. 23. Maxwell, D. E. S. The Poetry of T. S. Eliot. Routledge Kegan, 1960. Richards, J. â€Å"The History of Error: Hardy’s Critics and the Self Unseen. † Victorian Poetry 45 (2007): 24-29. Siebenschuh, William R. â€Å"Hardy and the Imagery of Place. † Studies in English Literature 39 (1999): 101-103. Thomson, E. T. S. Eliot: The Metaphysical Perspective. Southern Illinois University Press, 1963.

History of Green Marketing

History of Green Marketing According to the American Marketing Association Green Marketing is the marketing of Products that are presumed to be environmentally safe. Thus Green Marketing incorporates a broad range of activities, including product modification, changes to the production process, packaging changes, as well as modifying advertising. Yet defining green marketing is not a simple task where several meanings intersect and contradict each other, an example of this will be the existence of varying social, environmental and retail definitions attached to this term. History of Green Marketing: The term Green Marketing came into prominence in the late 1980s and early 1990s. The American Marketing Association (AMA) held the first workshop on Ecological Marketing in 1975. The proceeding of this workshop resulted in one of the first books on green marketing entitled. Ecological Marketing Three keys to successful Green Marketing: Show potential customers that you follow green business practices and you could reap more green on your bottom line. Green Marketing isnt just a catchphrase; its a marketing strategy that can help you get more customers and make more money. But only if you do it right. For green marketing to be effective, you have to do three things; be genuine, educate your customers, and give them the opportunity to participate. Being Genuine Being Genuine means that a) that you are actually doing what you claim to be doing in your green marketing campaign and b) that the rest of your business policies are consistent with whatever you are doing thats environmentally friendly. Educating your Customers Educating your Customers isnt just a matter of letting people know youre doing whatever youre doing to protect the environment, but also a matter of letting them know why it Matters Otherwise, for a significant portion of your target market, its a case of So what? And your green marketing campaign goes nowhere. Giving your customer an opportunity to participate: Giving your customer an opportunity to participate means personalizing the benefits of your environmentally friendly actions, normally through letting the customer take part in positive environmental action. Why Green Marketing? As resources are limited and human wants are unlimited, it is important for the marketers to utilize the resources efficiently without waste as well as to achieve the organizations objective. So green Marketing is inevitable. There is growing interest among the customers all over the world regarding Protection of environment. World Wide Evidence indicates people are concerned about the Environment and are changing their Behavior. Benefits of Green Marketing: Companies that develop new and improved products and services with environment inputs in mind give themselves access to new markets, increase their profit Sustainability, and enjoy a Competitive advantage over the Companies which are not concerned for the Environment. Adoption of Green Marketing: There are basically five reasons for which a marketer should go for the adoption of  Green marketing. They are Opportunities or competitive advantage Corporate social responsibilities Government pressure Competitive pressure Cost or profit issues Green Marketing Mix: Every company has its own favorite marketing mix. Some have 4 Ps and some have 7 Ps marketing mix. The 4 Ps of green marketing are that of a conventional marketing but the challenge before is to use 4 Ps in an innovative manner Product The ecological objectives in planning products are to reduce resource consumption and pollution and to increase conservation of scarce resources Price Price is a critical and important factor of green marketing mix. Most consumers will only be prepared to pay additional value if there is a perception of extra product value this value may be improved performance, function, design, visual appeal or taste Green marketing should take all these facts into consideration while charging a premium price Promotion There are three of green advertising:- Ads that address a relationship between a product/service and the biophysical environment Those that promote a green life style by highlighting a product or service. Ads that present a corporate image of environmental responsibility. Place The choice of where and when to make a product available will have. Strategies for Green Marketing: The marketing strategies for green marketing include: Marketing Audit ( Including internal and external situation analysis) Develop a marketing plan outlining strategies with regard to 4 Ps. Implement Marketing strategies. Plan result evaluation Challenges ahead Green Marketing: Green products require renewable and recyclable material, which is costly Requires a technology, which requires huge investment in R D Water treatment technology, which is too costly Majority of the people are not aware of green products and their uses Majority of the consumers are not willing to pay a premium for green products. Conclusion: Green marketing should not neglect the economic aspect of marketing. Marketers need to understand the implications of green marketing. If you think customers are not concerned about environmental issues or will not pay a premium for products that are more eco-responsible, think again. You must find an opportunity enhance you products performance and strengthen your customers loyalty and command a higher price. Green marketing is still in its infancy and a lot of research is to be done on green marketing to fully explore its potential. RESEARCH METHODOLOGY The research design which has been formed for this research  article is descriptive research design. The nature of data which is  collected and used for this research article is secondary. The  relevant and required data are collected from secondary sources  such as text books, national as well as international articles

Assessment Of Selected Resorts In Cavite Province Biology Essay

Assessment Of Selected Resorts In Cavite Province Biology Essay Resorts in the province of Cavite are recognized for its reputable recreational waters. These resorts are intended to provide prospective customers with an atmosphere of amusement, entertainment and relaxation. The most common types are beach resorts, swimming pool, and even lakes and rivers which are designed to accommodate individuals, group of peers and family members (Bago and Linantud 2004). Also recreational waters offer activities that are beneficial and substantial to overall health. Recreational waters can be contaminated and polluted by bacteria, viruses and protozoan parasites (Bitton 1999), although the recreational water is normally treated physically and chemically using filtration and chlorination to prevent growth and infection of some bacteria (Montano and Abear 2000). However there are was an increasing number of cases of acute gastroenteritis during this summer and one group of microbes leading to their disease are enteric bacteria. Bacteria such as Escherichia coli and Pseudomonass aeruginosa that are resistant and tolerant to chlorine and were known to cause human misery (Mann 2005). Enteric Bacteria are said to be notorious and dangerous because they cause recreational water illness like acute gastroenteritis, cholera, pneumonia, typoid fever, diarrhea, urinary infection, pneumonia, dermatitis, salmonellosis and otitis external these disease leads to outbreaks (Yoder 2008). Escherichia coli and Pseudomonas aeruginosa are among those bacteria that can thrive in recreational waters and transmitted from swallowing and inhaling contaminated water before the microorganisms can be destroyed by pool water disinfectant (Barwicks et al. 1999). Also their resiliency to grow in some disinfectants like chlorine because they are capsulated bacteria and they possess a versatile metabolic activity, which makes gives them the resistance to a variety of physical conditions (Cappuccino 2005). The presence of these organisms in dicates contamination by pathogenic microorganism. Most waterborne diseases are related to pollution of water resources sources and thus pose an unacceptable health risk for swimmers (Schets et al. 2010). Therefore the need to examine water samples in a microbiological water aspect is essential to ensure safety to swimmers. This study is conducted to support if the selected resorts in Cavite whether chlorinated and non-chlorinate is contaminated with pathogenic microorganism that can lead to potential waterborne diseases. 1.2 Conceptual Framework The water districts ensure the potability of drinking water by increasing the concentration of Chlorine (Yoder 2008). This potable drinking water were also used in resorts. Monthly sampling of water samples in pools render negative in enteric bacteria. However there is an increasing cases of gastroenteritis for the past year. The paradigm of the present study is as follows : Microbial Status in Chlorinated and non- chlorinated waters from selected resorts Water samples from resorts (pools, streams, rivers and beaches) ed The objective of this study is to gather different water samples obtained from selected resorts and determine the microbial status regardless of its chlorine concentration levels. 1.3 Statement of the Problem This study will aim to determine the microbial status in selected resorts in Cavite. To determine specifically the following objectives: 1. What is the microbial status jpresent in chlorinated and non -chlorinated water in selected resorts in Cavite? 2. Is there a significant difference in the total count of enteric bacteria and total bacteria among chlorinated and non-chlorinated waters in selected resorts in Cavite? 3. Is there a correlation between chlorine concentration in the resorts and water samples in lakes, rivers and beaches? 1.4 Scope and Delimitation The study will determine microbial status in selected resorts in Cavite, Province. Water samples will be taken from these selected resorts and chlorine content concentration will be determined using chlorine test kits. It is not the aim of the study to apply antibacterial agent in enteric bacteria recovered from water analysis. 1.5 Significance of the Study This study is designed to find out the microbial status on the selected resorts in Cavite, Philippines. This research hopes to benefit the following concerned population: Resort clientele to be more concerned to the areas that they went to and be prepared since traditional vaccines are not reliable in killing these bacteria because they are risky and are only effective after several years. Resort Administrators and Maintenance personnel for the enhancement of facilities of the swimming pool to promote the preventive measures against proliferation of microorganism which are recognized to be health risk problems and compliance to the water quality standards. Academe who may use this as preliminary information for their future research endeavors and information in survival of bacteria in different environmental conditions. 1.6 Definition of Terms Microbial status this refers to the bacteria present in chlorinated and non-chlorinated waters from selected resorts. Prevalence the number of samples that rendered positive in culture method over the total number of samples. Enteric Bacteria these are large group of gram-negative bacteria that are known to produce disease in the alimentary tract. Enteric bacteria that survived in chlorinated waters of resorts. Resorts it is considered to be swimming pools, streams, river, lakes and beaches with chlorine. Microbial Density- The population or the measurement of the growth of the bacteria. Microbial Plating- This refers technique used to isolate a pure  strain  from a single species of microorganism plating method that will be performed in laboratory. Total Bacteria bacteria other than enteric bacteria. API Kit- This refers to the biochemical test that will determine the isolated bacteria from water samples. Chlorination- this is a water purification method to make water safe to humans and a disinfecting agent that prevents the spread the spread of waterborne diseases Chlorine test kit- This refers to the chemical test that will determine the chlorine concentration level of water. Chromogenic Media This refers to the culturing media that will determine the present bacteria in water. CHAPTER 2 REVIEW LITERATURES 2.1 Conceptual Literatures Recreational water Recreational waters can be classified as fresh water swimming pools, whirlpools and naturally occurring fresh marine surface waters. Infectious disease which can be transmitted by recreational water includes skin, eye and ear infections and gastroenteritis. Consequently the level of microorganism in recreational water are important for indexing their health hazard associated with swimming and since the recreation classification includes bathing, swimming etc. any organism transmitted to humans can be regulated. The best indicators in the assessment of the safety of swimming pool water is to become aware of the types of hazard (microbiological, chemical and physical) that can impact a bathing area. Some researchers emphasize that the microbiological quality of swimming pools are best measure by identifying the bacteria present in that recreational water such as fecal coliform and enterococci, while others consider that the disease and symptoms it brought to the bathers rather than fec al contamination (Martin et al. 1995). (Montano and Abear 2000) cited that the bacteria suggested as indicators of recreational water quality include a wide variety of pathogenic bacteria and non-pathogenic microorganism such as coliform groups, species of Pseudomonas, Streptococcus, Staphylococcus and in rare case Legionella. The presence of single coliform organism is not a ground for condemning water as a unit for human consumption. It is the relative abundance of these organisms, which is important. According to Papadopoulou et al. (2007) cited that non-fecal human shedding (e.g. from vomit, mucus, saliva or skin) in the swimming pool is also a potential source of pathogenic organism. Bathers who are already infected can directly contaminate pool waters with pathogen which may affect other bathers, who come in contact with the contaminated water. Opportunistic pathogens (mainly bacteria) can also be shed from user and transmitted via contaminated water. Also certain free living aquatic bacteria and amoebae can possibly grow not just in pool waters but also with pool components or facilities or on other wet surfaces within the facility which may cause infections or disease. Therefore swimming pools are often associated with outbreaks or incidents of waterborne infection. Murdoch(1975) as cited by Amador and Amante (2001) mentioned that disease contracted from water kill some 25million people, most of them children each year, while many millions more are debilitated by waterborne diseases. Fecal contamination of water can introduce a variety pathogens into water waste, including bacteria, viruses, protozoans and parasitic worms. Waterborne related diseases have been recognized by Classes. Class 1, refers to the true waterborne disease contracted by drinking water. Class 2 are diseases associated with lack of personal hygiene which can be reduced by providing adequate amount of water for bathing and washing. To control such diseases, people should be provided with sufficient water of reasonable quality; achieving a high bacteriological quality is a secondary consideration. Enteric bacteria A large, heterogenous group in the family Enterobacteriaceae, include several closely related genera of short and spore forming, gram-negative rods, facultative anaerobic, that inhabit or produce disease in the alimentary tract of warm-blooded animal. This family are notorious as causes of urinary tract infection and are recovered from a variety of clinical specimens taken from diseased foci other than in the gastrointestinal tract. The enterobacteria are probably responsible for more human misery than any other group.(Smith 2008) Escherichia coli It is a gram negative rod shaped bacterium. It was originally known as bacterium coli. It is widely distributed in the intestine of humans and warm- blooded animals and is the predominant facultative anaerobe in the bowel part of the essential intestinal flora that maintains the physiology of the healthy host. The presence of E.coli is associated with bather-associated illness, but its absence cannot be equated with the lack of risk of illness (Guidelines for Canadian Recreational Water Quality available at http://www.ecy.wa.gov1992). Pathogenicity performs coliform bacilli usually do no penetrate intestinal wall to produce disease unless (1) the intestinal wall becomes diseased, (2) resistance of the host is lowered, or (3) virulence of the organism is greatly increased. Under one of these conditions of coliforms may pass to abdominal cavity or enter into the bloodstream. Once outside the intestinal canal and in the tissues of the body their virulence is remarkably enhanced. Among the diseases that they cause are pyelonephritis, cystitis, cholecystitis, abscesses, peritonitis, and meningitis. They may play a part in the formation of gallstones and are found in the cores of such stones. In peritonitis complicating intestinal perforation the coliform group is joined by such organisms as streptococci and staphylococci. From any focus of inflammation coliform organism may enter the bloodstream to produce a septicaemia. (Smith 2008) Shigella Dysentery caused by the Shiga bacillus (Shigella dysenteriae) is much more severe than that from the other organisms, since this bacillus produces a powerful exotoxin- like substance in addition to an endotoxin. The exotoxin- like substance seems to be liberated by bacterial disintegration, and as a neurotoxin, It acts on the nervous system to paralyze the host. The endotoxin irritates the intestinal canal. The dysentery bacilli are gram negative, nonsporebearing rods that grow on all ordinary media at temperatures from 10 ° to 42 ° C. but best at 37 ° C they are aerobic and facultative anaerobic. Unlike most other members most other member of the enteric group, they are non-motile. In terms of pathogenicity dysentery is a human disease and natural infections of the lower animals do not occur. The incubation period is 1 to 7 days. Epidemic dysentery is primarily an intestinal infection. Unlike typhoid bacilli, the organisms do no invade the bloodstream and are seldom if ever found in the internal organs or excreted in the urine. They are excreted in the feces. Compared to that for other enteric pathogen, the number of ingested shigellas for infection is small, only 10 to 100. (Smith 2008) Salmonella Among the large number of pathogenic microorganisms causing foodborne disease, Salmonella plays an important role. An analysis of Salmonella surveillance data from the World Health Organization (WHO) showed that the reported number of cases increased in 22 out of 49 countries examined. Although the reason for the global increase is not yet clear, investigations in individual countries suggest that it is related to consumption of eggs and poultry that harbour the organism. Besides control measures there is a need for rapid and sensitive methods for the detection of Salmonella (Beumer et. al, 1991). Salmonella is a ubiquitous enteric pathogen with a worldwide distribution that comprises large number of serovars characterized by different host specificity and distribution. This microorganism is one of the leading causes of intestinal illness through the world as well as the etiological agent of more severe systemic diseases such as typhoid and paratyphoid fever. Zoonotic salmonellae are commonly described as foodborne pathogens however; drinking water as well as natural waters is known to be an important source for the transmission of these enteric microorganisms. Salmonella, just like other enteric bacteria, is spread by the fecal-oral route of contamination. This microorganism can enter the aquatic environment directly with feces of infected humans or animals or indirectly, e.g., via sewage discharge or agricultural land run off. Overall Salmonella spp. and subspecies can be found in a large variety of vertebrates. Beside humans, animal sources of Salmonella include pets, farm animals and wild animals; calves, poultry, pigs, sheep as well as wild bird (pigeon) and reptiles can all be reservoirs of Salmonella. Plants, insects and algae were also found capable of harboring Salmonella and might be implicated in the transmission of this enteric pathogen. Taxonomically the genus Salmonella comprises two species namely S. bongori and S. enterica. The species S. enterica is further differentiated in to six subspecies (enterica, salamae, arizonae, diarizonae, indica and houtenae) among which the S. enterica subspecies enterica is mainly associated to human and other warm blooded vertebrates. Enteric fevers, typhoid and paratyphoid fever are severe, contagious systemic diseases caused by the infection of the serovars typhi and Paratyphi. Differently from other Salmonella serovars, typhi and Paratyphi are host adapted and can only infect humans; stools of infected persons are therefore the original source of contaminations for these pathogens. Water contaminated with feces of human cases and carriers is one of the main vehicles of typhoid fever infections. Literature data related to water-borne salmonellae in developing countries relate mostly the typhoid Salmonella serovars. In the less industrialized area of the world, in particular in the Indian subcontinent and South East Asia, typhoid and paratyphoid fevers occur both in epidemic and endemic form, and remain a major public health problem. The burden of typhoid fever worldwide is further compounded by the spread of multiple drug resistant S. typhi. Most of the recent publications on typhoid and paratyphoid fever water-borne infections in developing countries are from the Asian continent. Differently from typhoidal Salmonella strains, non-typhoidal salmonellae, the ubiquitous subtypes found in a number of animal species, are more frequently associated to foodborne than to water-borne transmission. These zoonotic Salmonella serovars tend to cause acute but usually self-limiting gastroenteritis (Levantesi et al, 2011). According to (Smith 2008)The pathogenicity of salmonella is called salmonellosis, the major site of which the lining of the intestinal tract. Because of their toxic properties every known strain of salmonella can cause anyone three types of salmonellosis: (1) acute gastroenteritis of the food type infection.(2) septicemia or acute sepsis with localized complications similar to pyogenic infections, and (3) enteric fever such as typhoid or paratyphoid fevers. Salmonella typhi A short motile nonencapsulated bacillus, S.typhi grows luxuriantly on all ordinary media. It grows best under aerobic conditions bit may grow anaerobically. The temperature range growth is from 4 ° to 40 °C., the optimum, 37 °C. typhoid bacilli can survive outside the body, living about 1 week in sewage contaminated water and not only living but multiplying in milk. They may be viable in fecal matter for 1 or 2 months. They are pathogenic because of their endotoxins. Their pathogenicity causes typhoid fever is an acute infectious disease with continuous fever, skin eruptions, bowel disturbances, and profound toxemia. Except in the first few days, leukopenia is always present in uncomplicated cases, probably because typhoid bacilli depress the bone marrow, where normal production of white blood cells occurs. Leukocytosis in the course of the disease signals complication. (Smith 2008) 2.2 Related Studies According to Brown (2009), gram-negative intestinal pathogens have a diverse population of bacteria of which two of the enteric intestinal pathogens that are of prime medical concern are the salmonella and shigella. The salmonella and shigella are both pathogenic bacteria that cause typhoid fever and human dysentery, respectively. Since the gram-negative intestinal pathogens has a such diverse population it has many genera of species like the Escherichia, Proteus, Enterobacter, Pseudomonas, and Clostridium that exists on large numbers, hence it is necessary to use media that are differential and selective to favor the growth of the pathogens since all of the species can be divided into lactose fermenting and non-lactose fermenting bacteria. Hiriart et al. (2001) worked on the Helicobacter pylori and Other Enteric Bacteria in Freshwater Environments in Mexico City. They observed that all samples analyzed showed the presence of enteric bacteria with or without the presence of H. pylori, indicating that water from these sources is a potential health risk for gastrointestinal diseases. The major positivity of H. pylori coincides with the major positivity of indicator and other enteric bacteria, which are both associated with contaminated water. In another study Marion et al. (2010) worked on the association gastrointestinal illness and recreational water exposure at an inland U.S beach. Relationships between water quality indicators and reported adverse health outcomes among users of a beach at an inland U.S lake was observed to be a significant risk factor for GI illness. . Papadopoulo et al.(2008) worked on the microbial quality of indoor and outdoor swimming pools in greece. They found out that three indoor swimming pools and two outdoor swimming are present with bacteria, protozoa and fungi Such as Multi-resistant Pseudomonas alcaligenes, Leuconostoc, and staphyloccus aureus( isolated from teaching pool), Staphylococcus werneri. Chryseobacterium indologenes and Ochrobactrum anthropic (isolated from completion pools) Pseudomonas aeruginosa, P. fluorescens, Aeromonas hydrophila, Enterbacter cloacae, Klebsiella pneumonia and S. aureus (isolated from the hydrotherapy pool and A. hydrophilla (isolated from the hotel pool) were related to water outbreaks. Schets et al. (2010) worked on the exposure assessments for swimmers in bathing waters and swimming pools. they found out that the swallowed volume or water appears different for men, women, and children, but also in fresh water, seawater and swimming pools also the frequency and duration of swimming do also differ for men, women, and children and in different water types, and provide a basis for the identification of high risk population under specific circumstances, e.g. due to their extended water contact and frequent head submersions, children may be more prone to contract otitis external due to Pseudomonas aeruginosa infections. Certainly a waterborne infection depends on the total bacterial counts, the immune status of the subjects, and polluted waters. The results of the past studies demonstrate the variability of the recreational water quality and the need for continuous monitoring. Chapter 3 METHODOLOGY Research Design This study will use descriptive study design that involves in the identification of enteric bacteria in selected resorts in the Cavite province. There will be 20 sampling sites, 10 from swimming pools, 5 from rivers or lakes and 5 from beaches. In every sampling site there will be a total of 1 sample that will be gathered and it will be replicated into three and a total of 60 sterilized bottles with cover will be used for the 4-month period of experiment that will be done during the summer season and the rainy season. Research Setting The entire study will be conducted for 12 weeks. The identification of total bacteria and enteric bacteria will be done in Biology Research Laboratory of DLSU-D. Research Procedure Water Sample Collection (MicroMed Environmental, 2010) Sterilized 300ml wide-mouthed glass will be used in the collection of samples. Water samples will be obtained from recreational waters. The sterile containers will be plunge into the water surface until 1 foot below. Then open the bottle towards the direction of the current to allow the container to fill. Afterwards, it will be immediately sealed tightly and placed on a cooler to maintain the temperature. The samples will be obtained during the months of april and june of 2012. The chlorine concentration will also be measured using Hach Test Kit for chlorine. Chromogenic Media for Bacteria Undiluted samples will be used in the determination of total bacteria. Briefly one milliliter of sample will be spread plated onto Plate Count Agar. The plates will be incubated at 37 °C for 24 hours. Colonies that will grow will be converted into colony forming units and will be correlated to chlorine concentration and compared to enteric bacteria. For the detection of enteric bacteria the samples will be enriched in buffered peptone water for 24 hours. After 24 hours the enriched samples will be spread plated onto Salmonella-Shigella Agar and Eosin Methylene Blue Agar. Colonies resembling to enteric bacteria will be purified and confirmed using API 20E kit. Determination of the Microbial Count (BioMà ©rieux, 2002) Preparation of incubation box and inoculum will be done for the strip. In the inoculation of the strip, filling both tube and cupule of tests CIT, VP and GEL with bacterial suspension as for the remaining tests fill only the tube and not the cupule. In creating anaerobiosis ADH, LDC, ODC, H2S and URE should be overlay with mineral oil. The incubation box will be incubated for 37 °C for 24 hours. Certain color reactions will happen for the indication of positive or negative result. Data Gathering Colonies in the EMBA and PCA will be characterized using colonial characterization which includes size, form, margin, elevation, consistency, surface and pigmentation (Tabo, 2005). Biochemical test include ONPG, ADH, LDC, ODC, CIT, H2S, URE, TDA, IND, VP, GEL, GLU, MAN, INO, SOR, RHA, SAC, MEL, AMY, ARA, OX. The chlorine concentration will be measured in 0-600 mg/L. Statistical Treatment To determine the correlation between chlorine concentration and total bacteria and enteric bacteria, a simple correlation will be used. All statistical analysis will be conducted in STATA 9.0 with 0.05 as level of significance. APPENDIX A GANTT CHART APPENDIX B BUDGET PROPOSAL Item Volume/Mass Estimated Price (PhP) Quantity Expense (PhP) EQUIPMENTS AND KITS Biomerieux Inc Biomerieux API 20E KIT 100g Pack of 100 20160 13000.00 1 13000.00 Hachs Chlorine Test Strips, 0-600mg/L Pack of 2890200 876.31 1 876.31 AGARS Salmonella-Shigella Agar 50 g 500.00 1 500.00 Eosin Methylene Blue Agar 50 g 500.00 1 500.00 Plate Count Agar 500.00 1 500.00 TOTAL 15376.31 APPENDIX C LETTER TO THE HOSPITAL March 13, 2012 Ms. Teresita E. Guevarra Medical Records Head De La Salle University Medical Center Dear Ms. Guevarra: Greetings in the name of St. John Baptist De La Salle! We are writing to ask permission from you in getting information that we will need for our thesis defense on the upcoming December 2012. We are Human Biology major students from De La Salle University-Dasmarià ±as and we are going to conduct a study regarding the possible prevalence of enteric bacteria in selected resorts in Dasmarià ±as, Cavite. Regarding this, we would like to request for the following information: Reported cases of salmonellosis and acute gastroenteritis in this hospital for the last two years (2010 and 2011) We are hoping for your positive response towards our request. If ever the information we need will not be available today, you may contact us at 09164745448 and 09272546946. Thank you very much for your time. Sincerely, Ron Matthew A. Flores John Paul A. Flores Noted by: ____________________ _____________________ Mrs. Hazel Ann L. Tabo Dr. Carmelita C. Cervillon BSD Faculty, DLSU-D (Thesis Adviser) College Dean, DLSU-D _____________________ Ms Cherry Z. Cuevas, MS BSD Chair, DLSU-D APPENDIX D COLOR REACTION TESTS RESULTS (negative) + RESULTS (positive) ONPG colorless yellow ADH Yellow red/orange LDC Yellow red/orange ODC Yellow red/orange CIT pale green/yellow blue-green/blue H2S colorless/gray black deposit URE Yellow red/orange TDA Yellow brown-red IND Yellow red (2 min.) VP colorless pink/red (10 min.) GEL no diffusion of black black diffuse GLU blue/blue-green yellow MAN blue/blue-green yellow INO blue/blue-green yellow SOR blue/blue-green yellow RHA blue/blue-green yellow SAC blue/blue-green yellow MEL blue/blue-green yellow AMY blue/blue-green yellow ARA blue/blue-green yellow OX colorless/yellow violet LITERATURE CITED Amador RM, Amante PP. Detection and isolation of coliform bacteria in Laguna de Bay Brgy. Landayan San Pedro Laguna; 2001. p.67. Bago CEM, Linantud JF, Ortiz MP. Stability and Profitability of Resort Business in Dasmarinas, Cavite. 2004. P.1-2-ix-29. Barwicks RS., Levy DA., Craun GF., Beach MJ., Calderon RL. 2000. Surveillance for water borne-Disease Outbreaks-united-states ,1997-1998 CDC Brown, A. E. 2005. Bensons Microbiological Applications 9th Edition, McGraw Hill, New York. Beumer, R.R., et al., 1991. Enzyme-linked immunoassays for the detection of Salmonella spp.: a comparison with other methods, Elsevier Science Publisher, B.V. 0168-1605/91 Carteciano JA., 2004. Four Emerging Bacteria: So Tiny, So deadly. National Research Council of the Philippines. Hammer Sr. M, Hammer Jr. M. Water and waste water technology. New Jersey; 2004.p.140 Levantesi, C., et al., 2011.Salmonella in surface and drinking water: Occurrence and water-mediated transmission, Food Research International, doi:10.1016/j.foodres.2011.06.037; Mann, D. Beware of Recreational Water Illnesses, WebMD. [Internet]. 2005 [cited 2011 December 28]. Available from HYPERLINK http://www.webmd.com/fitness-exercise/features/beware-of-recreational-water-illnesses Marion, J., et al., 2010.Association of Gastrointestinal illness and recreational water exposure at inland U.S beach, water research international; Martin, M., et al., 1995.Assessment of microbiology quality for swimming pools in South America. MicroMed Environmental, Inc. [Internet]. 2010 [cited 2012 March 25]. Available from HYPERLINK http://www.igmicromed.com/docs.html Montano JM, Abear R. 2000.Detection of Pseudomonas aeruginosa in relation to microbial population of selected swimming pools in dasmarinas cavite. De la Salle University Dasmarinas. p.52. Schets F., et al., Exposure Assessment of swimmers in bathing water and swimming pools, water research. 2010. Tabo, Norbel A. 2005. Laboratory Manual in Microbiology, Rex Bookstore Inc, Manila. p. 63-67 Yoder JS., Hlavasa MC., Craun GF., Hill V., Roberts V., Yu PA., Hicks LA., Alexander NT., Calderon RL., Roy SL., and Beach MJ.2008. Surveillance for waterborne disease and outbreaks associated with recreational water use and other aquatic facility- associated health events-united states 2005-2006- CDC.

Shakespear In Love :: essays research papers

SHAKESPEARE IN LOVE   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Shakespeare in love is a story of two lovers who are unable to be together because Shakespeare is a player and they woman is a woman or royalty. The movie starts with Shakespeare writing a comedy play for a man. But this play was soon to be changed to a love story. Shakespeare was listening to people try out for the part in his play when all of the people finish he thinks all is lost but, a young boy comes on the stage and recites a line that catches Shakespeare's ear. The boy runs off and William follows. He follows the young boy to a castle and goes in and see's a girl. He falls in love with her at first sight. but the man who is to marry the young woman stops William and threatens to kill him. The man asks for William's mane and he gives him the name of another playwriter. the man kicks Shakespeare out of the castle where he goes to the window of viola where he talks to her. Then the next day the young boy who William followed continued to come to play rehearsal's . The play Shakespeare was working on was to become the modern play of 'Romeo and Juliet.'; the rehearsal's go on while Shakespeare thinks the young boy is the nephew of the nurse of viola but on a boat ride back to the castle Shakespeare finds out that the young boy is but the viola who he has fell in love with. Shakespeare follows her and this is where he sleeps with her. Then for the rest of the rehearsal's the two are both knowing that they are in love. But, viola is to be married to a rich man who has permission of the queen to marry her. Viola is heart broken but, she goes on with the play. The two make the play 'Romeo and Juliet'; from their own love experiences together. But the man who is to marry viola finds out that Shakespeare is sleeping with viola and is enraged. But, the players have found out that the stage has been shut down by the rebels due to the fact that a woman was in their play. But another man offers to the players that they can use his stage to put on the play. The man to marry viola has made a wager with the queen in that she states that no play can tell the story of true love.

Assesment centers :: essays research papers

Assessment Centers An Assessment Center can be defined as "a variety of testing techniques designed to allow candidates to demonstrate, under standardized conditions, the skills and abilities that are most essential for success in a given job" (Coleman, 1987), it consists of a standardized evaluation of behavior based on multiple evaluations including oral exercises, counseling simulations, problem analysis exercises, interview simulations, role play exercises, written report/analysis exercises, and leaderless group exercises. These centers allow the candidates to make proofs of their knowledge through a number of job and special situations (Joiner, 1984). Assessment centers are varying concerning the number and type of exercises which are included. The most common exercises are the in-basket and the oral exercise. In the in-basket exercise, the candidates are given time to review the material and initiate in writing whatever actions they believe to be most appropriate in relation to each in-basket item. When time is called for the exercise, the in-basket materials and any notes, letters, memos, or other correspondence written by the candidate are collected for review by one or more assessors. Often the candidates are then interviewed to ensure that the assessor(s) understand actions taken by the candidate. If an interview is not possible, it is also quite common to have the candidate complete a summary sheet. Recently, the in-basket has become a focus of interest because of it's usefulness in selection across a wide variety of jobs (Schippmann, Prien, & Katz, 1990). A variety of techniques have been used to develop in-baskets. Quite often information on an in-basket's development is not available for review because the reports do not contain the critical information. A recent review indicated that nearly 50% of the studies do not describe how the in-basket was constructed (Schippmann, et al., 1990). There is also a great deal of variation among the ways in which the in-basket is scored. There is a range of objectivity in scoring with some scoring systems utilize almost entirely human judgment, while others utilize a purely objective approach. The in-basket exercise may be thought of as an approach which assesses a candidate's "practical thinking" ability by having a candidate engage in implicit problem solving for a job-relevant task. It is now well recognized that a content valid approach to constructing an in-basket is one which is professionally accepted as a technique which has passed legal examination. However, despite the acceptance by the courts and practitioners, the reporting basis for content validity is often deficient.

Richard P. Feynman :: Physics Biography Biographies

Richard P. Feynman Early Life Richard was born on May 11th, 1918 in New York City, the first son of Melville and Lucille Feynman. He enjoyed science and mathematics from a early age, most of which he took it upon himself to learn before it was taught in school. His primary source for self-learning was the Encyclopedia Britannica and a lab that he set up in his room at home. In this lab he dabbled in electronics, whether it was repairing the radio or just making some circuits. In high school, Feynman was ahead in physics and mathematics, already a master of differential equations, trigonometry, and other high levels of calculus, but he was lacking in his other subjects, such as English and history. Feynman applied to many schools, but was turned down either because of his lacking social science grades, or because he was a Jew. Massachusetts Institute of Technology accepted him readily though, as one would expect being a top scientific school even then, and he set out to major in mathematics, though this changed several times. Feynman was not satisified by doing mathematics without an end purpose, and so he eventually ended up in the field of physics, more specifically interested in quantum physics. Richard received his BS from MIT in 1939, four years after entering college, and went on to receive his PhD at Princeton. World War 2 After college is when Feynman really started to shine in his field. In 1942 he was asked to join the team that developed the atomic bomb in Los Alamos and Princeton. At first, he said no to helping to create a weapon of such mass destruction... until he thought about how Hitler probably would have no qualms in making a atom bomb. Richard was key in developing safe means to separate various radioactive materials and also ways to test what amount of uranium would be needed to achieve critical mass that did not require large scale detonations. Major contributions to Physics After World War II, and a brief respite from doing research, Feynman resumed where he had left off before the war with quantum physics. He worked on several projects over the next few decades, achieving successes in most of them. He and another physicist worked together to test and prove their theory on "weak decay," about how it occurs, what are the results of it, etc. His largest gift was his diagrams that describe the way that particles act in a certain system and tells one how to express this movement in mathematics, thus through a simple diagram one could analyze complex atomic interactions.

Representations of China in the Movie the Forbidden Kingdom Essay

The Forbidden Kingdom (Rob Minkoff, 2008)[1] is an American martial arts adventure film co-starred by Jackie Chan and Jet Li. The film tells the story of a Boston boy Jason, who is a big kung fu fan, is given the mission, as a traveler, of returning the staff to the Monkey King so as to free him from the statue in which he has been trapped by the Jade Warlord. With the help of Jackie Chan and Jet Li, Jason not only fulfills his mission in the end by defeating the Jade Warlord, but also masters kung fu and develops to a brave and responsible man. The movie was successful and popular, attracting large audience[2], due to the reason, as far as I see it, that it meets the Western audience’s expectation of China. The movie is full of stereotypes of China and Chinese, reflecting the orientalism’s attitudes from the West, especially from America (both written and directed by Americans) in this case. Orientalism, as studied in Edward Said’s book Orientalism (1978), is an academic term used to â€Å"describe a pervasive Western tradition, both academic and artistic, of prejudiced outsider interpretations of the East, shaped by the attitudes of European imperialism in the 18th and 19th centuries†[3], later adopted by America after the WWâ… ¡.In such a man-made theory, East is depicted as a less-civilized, exotic, brutal and inferior entity to the West, and â€Å"†¦the West is not only deï ¬ ned as the diametrical opposite of the East, but also as its protector and its carer† (Khatib, 2006: 64). What’s more, to the West that the â€Å"†¦Orient is something to be feared or controlled†¦Ã¢â‚¬  (Khatib, 2006: 65). All these ideas of Orientalism can be sensed or found in the movie The Forbidden Kingdom, which makes this movie a advocator of American Orientalism towards China. The movie begins with a dim, disorganized pawn shop owned by a shaky, weak and old Chinese man Hop, who clings tightly to his money and sells kung fu DVDs to Jason, the boy who is treated and bullied like an alien by his peers because of his enthusiasm towards kung fu. Hop is later attacked by the bullies who forces Jason to lead them to steal money from him. This opening of the story sets the main attitude about China by showing the typical stereotype that white people hold towards Chinese: a totally different Other, whose living style (the messy shop) and traditions (kung fu) are far beyond the understandings of the West, also with the characteristics of being sickly weak and easy to attack or take advantage of, often become the target of violence. When Jason is sent to the ancient China to fulfill his mission, what he experiences also applies to the theory of Orientalism: exotic Chinese water-mountain sceneries, extraordinary and dazzling kung fu skills, brutal killing by the army, vicious women (White-haired Witch), wicked Jade Warlord with darkened eye shadow, submissive women (concubines of Jade Warlord) etc. All of these images give audience an impression that China is an exotic yet less civilized territory, waiting to have her destiny changed by this American boy. As a result, the dominant power over the East (China) of America is subsequently delivered by the screenwriter, i.e. the chaos brought by the Jade Warlord is going to be ceased by the Traveler Jason, rather than someone from China herself, for example, the supreme power of the Heaven, the Emperor. Such plot indicates the attitude that the East (China) is unable to be independent; she needs the West (America) to dominate and have authority over her. The fear of the East from the West can also be easily detected in this movie. The Heaven is temporarily given by the Emperor to the Jade Warlord to govern, which means the whole china is under his control. But his power grows so fast and powerful that, according the American screenwriter, someone from the West needs to suppress this evil rise, and this time, Jason again, the ultimate messenger in this movie to carry out the American’s will in Orientalism. Being far away from China, western people get images of China mainly from what is available in the media. However, what is presented is only small or even misleading information about China. Although Orientalism is viewed as â€Å"false assumptions underlying Western attitudes toward the (Middle) East†[4], it is still applied in media and proved by Western governments nowadays in order to remain the power over the East in spheres of politics, economy and culture. We should hold an alert and critical attitude towards such information, trying to go beyond what is presented, so as to get to know the real image of the East.

Socio Economic Effects Of Stroke Health And Social Care Essay

In most of the actual states, cerebrovascular hap or throw is a common dumbfound of excrete and dis capacity. stab ranks tertiary as a cause of decease after sum sickness and malignant neoplastic disorder in U.S.A and U.K. The superstar-year economic disbursement c eitherable to cerebrovascular accident has been estimated to go by 7 billion dollars in U.S.A. preponderance rates account for cerebrovascular accident universe broad vary surrounded by 500 to 800 per 1,00,000 community. ( Nolen,2008 )Stroke is the 3rd stellar(prenominal) cause of decease in the join States. It nebs for about 1,64,000 mortalities yearly. An estimated 5,50,000 bulk take in stroking one-on-onely twelvemonth. Stroke is as well as a chief cause of grownup baulk. In United States more(prenominal) than 4 gazillion nacreous subsisters atomic number 18 populating with changing mannequin of disablement.Stroke is socio economicall(a)y really measurable in seniorer people. Harm onizing to WHO, sally was the second commonest cause of world-wide mortality rate in 1990 and the 3rd commonest cause of mortality in more essential states it was as well as the ground for about 4A4 one one one million million million million million deceases widely distributed. In 1999, the approach pattern of deceases due to bezant ailing 5A54 million worldwide, and 2-thirds of these exitred in little developed states. Stroke was set in motion to be a major cause of eagle-eyed- gallop disablement and, has potentially tremendous emotional and socioeconomic effects for patient ofs, their househ superannuateds, and wellness services. The case-fatality rate due to cut varies from 11.7 % to 32.4 % . An estimated 15 million people worldwide survived minor flavor each twelvemonth and about 4,800,000 in the USA, in which 50 % of instances each twelvemonth ar in adult females. ( Health Statistics for US,2002 )The relative incidence of chilliness in the U.S has declin ed, but at that set is no diminution in the badness. Harmonizing to stress information it is a taking neurological cause of long term disablement. ( Davidson,2008 ) . per annum an estimated 50,000 individuals in Canada suffer from irradiation. thither is 5.4 million persons who arrive a history of flavour and up to 3,00,000 snap jab subsisters in Canada. each(prenominal) twelvemonth about 16,000 dice from pinch in Canada. ( Hock s article, 2003 )The preponderance of blastoff varies. Over the last 30 old whiles at that place has been a definite addition in the prevalence and incidence of pearlescent in India ( The Hindu, frame in 2008 )The prevalence of prospect in India scopes from 40 to 270 per 100 000 population. Approximately 12 % of all shots occur in the population of greater than 40 old ages of age. Major misfortune performers are high product line pressure, hyperglycaemia, tobacco usage, and low haemoglobin degrees. In major infirmaries 2 per centum of inf irmary enrollments, 1.5 per centum of medical enrollments and 9 to 30 per centum of neurological admittances histories for scene.The National armorial bearing on Macroeconomics and Health has pointed out that instances of shot would increase from 1,081,480 in 2000 to 1,667,372 in 2015. The ICMR mountain on Burden of Disease ( 2005 ) has found that there has been an addition in the think of shot instances in India during the last one and a half decennaries by 17.5 % . in that respect was besides an addition in mortality rate by 7.8 %Dr. Ashok cites that statistically India may be seeing either touch many as 200 shots for every 100,000 cross subdivision of the population.Dr. RK Srivastava ( 2008 ) estimated that 3 million adult females and 2.5 million work forces worldwide dice from shot every twelvemonth, and in developed states it is the 3rd commonest cause of decease. In China it is the taking cause of long term disablement since about two-thirds of patients subscribe to reclamation. Almost 10 % of shot patients vulcanised wholly, 25 % showed minor damage, 40 % had deem to severe damages that acquired special caution.Dr. D Nagaraj ( 2007 ) discussed on the quickly change magnitude shot load due to altering population with increa chatter life anticipation. There is a broad fluctuation in the incidence ( 13-105/100,000 ) , prevalence ( 52-842/100,000 ) of shot crosswise the state and in the past decennaries. cheek human end ranges from 11.7 % -32 % .The ischaemic shots account for 70 % to 80 % . The surveies nevertheless, have reported a higher per centum of haemorrhagic shots. The individual most of import hazard factor is found to be high blood pressure.The prevalence of smoking baccy varies from 28 % to 50 % in different surveies and of heady usage ranged from 1.5 % to 47 % . Hypercoagulopathies accounted for 6 % of shot, hyperhomocysteinemia was enter to be high in 40 % of storke guests. 57 % of diability have been recorded in most surv eies.Shymal K. Das and Tapas K. Banerjee ( 2003 ) conducted a population based survey on shot in Kolkata to pass away out the prevalence, incidence and instance human death hazards. The occurings shows that, the prevalence and incidence rates of shot in this survey are similar to or higher than many surveies conducted in westbound states. The entire instance human death rates in India is among the highest class of shot human death in the universe.In 2006,105 instances were detected in 6 months in Tamil Nadu, among which 36 % were of age less than 40yrs,39 % were of 40-60yrs of age. The survey shows that 26 % of clients had a old history of shot. 8 out of 11 screened for homocysteinemia.Epidemiologic surveies on shot publish on equal reviewed diaries during the past 10 old ages were determine utilizing MEDLINE and pubmed hunts and were reviewed utilizing the makeion of WHO s shot compound Infobase. Harmonizing to WHO, the figure of stroke events is proposed to increase from 1.1 million per twelvemonth in 2000 to more than 1.5 million per twelvemonth in 2025. ( World Health Organisation 2007 )In 2005, estimations indicated that 58 million people died, in which chronic diseases accounted for 35 million deceases ( 60 % ) . Cardiovascular diseases, chiefly bosom disease and shot caused 17A5 million deceases Stroke is the 2nd prima individual cause of decease, with 5A8 million fatal instances per twelvemonth, 40 % of which are in people of age less than 70 old ages. well-nigh 15 million new instances occur every twelvemonth, and about 55 million people have experienced shot in the yesteryear, either with or without residuary disability.By 2025, four out of five shot events give happen in people populating in these parts. ( International Stroke Surveillance, 2005 ) round half of shot subsisters suffer with substantial disablement. Physiotherapy will help in recovering every bit lots motion and map as possible. neurologic shot physical therapy helps to bette r labyrinthine sense and walking, increases ability to execute simple to multiplex undertakings, cut down cramp, hurting and stiffness. It besides helps to increase strength, to retain normal forms of motion, additions impact appendages map and increases energy degree. ( Samuel.J et.al,2008 )The look for doers besides observed that most of the patients were restricted in run intoing the swelled head precaution activities. Nurses are frequently in the forepart of stroke control. Health instruction is a unfavourable footprint in accomplishing conformity. Patients understanding may find the ultimate success of the rehabilitation and better the ability.Since shot with unilateral palsy is a major job, the swelled headtism watchfulness abilities of a patient should be identified and should be taught to be independent in run intoing their ain demands.The research worker from her short period of clinical experience has observed that most of the shot patients have unequalised lore sing causes, fashion and bar. Therefore people should be further to cognize about these buttockts.Sing the enlarged figure of patients admitted in the infirmary, the research worker is of the sentiment that the wellness instruction pamphlet needs to be prepared which will assist the patients to acquire information on cause, committee, bar and to better their ego tutelage ability.STATEMENT OF THE PROBLEM A survey to measure the cognition and to place the ego management abilities of shot patients in Senthil Multi Speciality Hospital, Erode, Tamil Nadu .OBJECTIVES OF THE STUDYTo measure the cognition of patients sing shot.To place the ego attention abilities of shot patients.To happen out the relationship between cognition and self-importance attention abilities of shot patients.To find the association of cognition and self attention abilities with selected socio demographic variables of shot patients.To fix a wellness instruction booklet on shot.OPERATIONAL DEFINITI ONSAppraisalIt refers to statistical measuring of cognition of patients about shotKNOWLEDGEIt refers to patients awareness sing significance, causes, hazard factors, attach and symptoms, diagnostic steps, direction and bar of tributary shot spring.StrokeIt refers to a neurologic alterations caused by an break in the blood bring home the bacon to a portion of the encephalon.HemiplegiaIt refers to neurological dearth in which there is functional disablement of one side of the organic structure.DesignationIt refers to a action or procedure of finding the ego attention abilities of shot patients. self palm ABILITIESIt refers to those activities that the patient is able to execute independently.PatientsIt refers to clients admitted with shot and receiving intervention for more than 3 hebdomads.HEALTH teaching method PAMPHLETIt refers to information in a scripted signifier sing definition, causes, hazard factors, clinical manifestations, hospital direction and place attention dire ction of shot.PremisePatients will hold unequal cognition sing shot.Patients who had stroke face assorted self attention shortfall in their recovery period.RestrictionStudy was limited to stroke patients with unilateral paralysis who are admitted for more than 3 hebdomads in one erratic infirmary, so the findings can non be generalized.Patients who are in the age group of 35-65 old ages.Study was limited merely to 40 patients.Study was limited to those who are willing to take part in the survey. designUAL FRAMEWORKA abstract representative is a set of constructs and propositions that drop a line out the relationship between them. The boilers suit intent is to do scientific findings meaningful and generalisable. Concepts are the mental images of phenomena and are the construction blocks of the survey.Polit and Hungler ( 1999 ) states that the conceptual model is an interconnected construct of abstractions that are assembled together in more or less(prenominal) strategy by the ir relevancy to a common thing. This is a device that helps to wake up research and the extension of cognition by supplying both way and drift.The bequest survey is aimed at measuring the ego attention ability and cognition of shot patients in Senthil Multi Speciality Hospital, Erode.The conceptual model selected for the survey is based on Orem s self attention shortage possibleness ( 1985 ) . Orem defined self attention as learned, end oriented activity say toward the ego in the involvement of safe carrying life, wellness development and good being.Major CONCEPTS AND DEFINITIONSOrem labels her ego attention theory of nursing as a general theory undisturbed of troika related constructs.THE CONCEPT OF SELF keepingDescribes and explains self attention. What the client should execute to keep hygiene. In this survey it is the ego attention activities performed by the client worry bathing, dressing, combing, eating, ambulation, basin usage and placement.THE CONCEPT OF SELF CARE DEFICITDescribes and explains why people can be helped through nursing.In this survey it is the province in which the client is non able to execute the ego attention activities ( bathing, dressing, eating, ambulation, intestine and bladder get wind ) or the dependence degree that require aid in run intoing the ends.THE CONCEPT OF Nursing SYSTEMIt is a uninterrupted series or actions that are directed to run into individual s curative ego attention demand.There are three types of nursing systemWHOLLY COMPENSATORY SYSTEMIf the client is unable to execute actions, the system is only if compensatory that is the nurse performs all actions. In this survey, it refers to the to the sound dependent shot clients or those requires attention to execute their activities of day-to-day life like bathing, dressing, combing, eating, vesica and intestine control, ambulation and placement.PARTIALLY COMPENSATORY SYSTEMIf the nurse and patient portion the duty, the system is partly compensatory. I n this survey, it refers to the partly independent and partly dependent shot clients those who requires moderate aid by the important others or nurse in executing the activities of day-to-day life like feeding, bathing, ambulation, placement.SUPPORTIVE EDUCATIVE SYSTEMWhen a patient provides all self electric charge necessitating motions and lone instruction is required as a power grid to activity so it is supportive instructive system. In this survey, it refers to the to the full independent shot clients, those who are able to make the ego attention activities and requires wellness instruction sing bar of accidents, safe bed to electric chair and chair to bed transportation techniques, magnificence of early rehabilitation to better the societal activities and steps to forestall the secondary shot onslaught.SELF CARE AGENCYIt is the person s ability to execute self care activities. It consists of two agencies.sSELF CARE constituentThe individual who provides the ego attention. In this survey, the ego attention broker is client s with shot.DEPENDENT CARE AGENTThe individual other than the person who provides attention. In this survey, the dependant attention agent is the research worker, who assesses the cognition sing significance, hazard factors, causes, tag and symptoms, direction and bar of secondary shot onslaught.THERAPEUTIC SELF CARE DEMAND curative ego attention demand is the summing up of ego attention actions to be performed for some continuance of clip and in some location to run into self care necessities particularized for a individual.In this survey, it refers to the impart cognition sing significance, causes, hazard factors, marks and symptoms, direction and bar of secondary shot onslaught and do the patient to execute self attention sing personal basinful, eating, lavatory usage, vesica and intestine control, ambulation.This chapter dealt with the debut, demand for the survey, account of the job, aim of the survey, operational definition s, premises, restriction and conceptual model.